AI Insights · Timothy · July 2022
Top 5 Wellness Apps Performance on iOS in Europe for Q2 2022
In Q2 2022, Europe's top wellness apps on iOS showed varying trends in downloads, revenue, and active users. Headspace, Calm, Sleep Cycle, ShutEye, and Petit BamBou all demonstrated unique performance patterns.
During the second quarter of 2022, the top five wellness apps on the iOS platform in Europe—Headspace: Sleep & Meditation, Calm, Sleep Cycle - Tracker & Sounds, ShutEye®: Sleep Tracker, Sound, and Petit BamBou: Mindfulness—exhibited diverse trends in downloads, revenue, and active users.
Headspace: Sleep & Meditation experienced a steady increase in weekly revenue, peaking around $275K in mid-April. Weekly downloads fluctuated, reaching a high of approximately 19K in early May, while active users saw a slight decline from around 258K to 216K throughout the quarter.
Calm showed strong performance with weekly revenue peaking at around $271K in late April. Downloads spiked to around 46K in mid-April, and active users remained relatively stable, averaging around 345K throughout the quarter.
Sleep Cycle - Tracker & Sounds had a moderate performance with weekly revenue peaking at about $85K in late March. Downloads remained steady with a slight dip, reaching a high of around 24K in late May. Active users showed a slight increase, peaking at around 610K in late May.
ShutEye®: Sleep Tracker, Sound saw a significant spike in downloads, peaking at around 81K in mid-April. However, revenue experienced a decline, dropping to around $29K by the end of June. Active users also displayed a downward trend, decreasing from approximately 98K to 50K through the quarter.
Petit BamBou: Mindfulness maintained a steady weekly revenue, peaking at around $50K in early May. Downloads were consistent, averaging around 8K per week. Active users showed a slight decline from around 67K to 60K by the end of June.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
